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  • ll = RETAIL, FRANCHISE & FOOD
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THE CAMPAIGN / CONTACT US / RETAIL, FRANCHISE & FOOD

LEVLANE: RETAIL, FRANCHISE & FOOD

GROWING A PHYSICAL BRAND IN THE DIGITAL SPACE.

We work with Massage Envy in 10 different regions, driving traffic to nearly 200 locations through digital and social marketing. To drive KPIs for individual franchise owners and Massage Envy corporate, we create effective, localized, digital campaigns. Our services include media planning and buying, paid and organic search, paid and organic social media, reputation management, influencer marketing, and maintaining their CRM for microsites and loyalty programs.

Our strategy for Massage Envy is built on hyperlocal content creation and engagement, which leads to impressive results. Just our first year of work showed consistently excellent returns, with web traffic increasing 26%, paid search clicks increasing 40%, and click-through rates increasing 118%—all driving the acquisition of 35,000 new members.

OPTIMIZED LOCAL SEARCH

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PRIMARY AD PLACEMENT

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HIGH LEVEL ORGANIC PLACEMENT

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CUSTOMIZED LOCATION INFORMATION

INCREASED PAID SEARCH CLICKS BY 40% AND GENERATED 57% ROI FOR TRACKED SPAS

INCREASED WEB TRAFFIC BY 26%

MASSAGES FOR THE MILITARY

Our “Massages for the Military” campaign provided free massages for active and retired military personnel on Veterans Day. Media coverage was exceptional, resulting in over 50 million impressions across broadcast and online. The attention drove a 580% increase in first-time guests, signing 444 new members, and providing massages for 4,000 loyal American veterans and their families.

THE ATTENTION DROVE A 580% INCREASE IN FIRST-TIME GUESTS

WE ARE LOOKING FOR CHALLENGES LIKE YOURS

DAVID LANE

Email

215.825.9621

DAVID HUEHNERGARTH

Email

215.825.9640

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SEE MORE RETAIL, FRANCHISE & FOOD WORK

Building a loyal customer base is not about who’s aware of your brand, but who believes in it. Feels an attachment to it and chooses to make it part of their lives. When you give people that compelling reason to become active participants in your brand, they’ll put their money where their heart is. Even when somebody else whistles. That’s true brand participation. The difference between a customer and a brand’s best friend.

THE WANAMAKER BUILDING    100 PENN SQUARE EAST    PHILADELPHIA, PA 19107

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