Kimberly Neff joined LevLane, Philadelphia, as an account coordinator. She had been an account manager at Red Tettemer & Partners, Philadelphia.
LevLane hired Kimberly Neff as account coordinator on the agency’s Senior Care Development and Philadelphia Corporation for the Aging accounts. Previously, Neff was account manager at Red Tettemer, Philadelphia.
Philadelphia-based discount department store chain Jomar, has named LevLane as its first agency of record.
Philadelphia – Advertising and public relations agency LevLane, Phila., has promoted Francesca Gunning from account coordinator to account manager, leading public relations efforts on the agency’s Philadelphia Financial and Fairmount Park Conservancy accounts. Gunning joined LevLane in September 2009, after graduating with a B.A. in Communications from Villanova University, Villanova, Pa.
LevLane senior vice president Scott Tattar states, “Francesca brings an exceptional mix of creative and strategic intelligence to the table, a level of contribution that you just don’t often see. For LevLane, putting those strengths into a leadership role was the obvious right move.”
LevLane is a full-service marketing communications agency with offices in Philadelphia, West Palm, Fla., and Atlanta. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Philadelphia Financial, Fairmount Park Conservancy, WXPN, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System and The Phila. Center City District, among others. www.levlane.com
Philadelphia-based advertising/PR agency LevLane (www.levlane.com) has hired Laura Reese as account manager at the agency’s newly established Atlanta satellite office, where she will be responsible for the coordination of all programs and promotions for the seventeen-member Atlanta KFC Advertising Co-op. Previously, Reese was regional broadcast manager for Rubin Postaer & Associates, Atlanta, working primarily on Honda and Acura.
LevLane president David Lane states, “Laura knows the Atlanta DMA inside and out, and that’s critical for us. QSR [the quick service restaurant category] is all about having brains in the market: shopping the competition, watching the local TV, being in the thick of it. We’re excited about what this office will be able to accomplish for Atlanta’s KFCs.”
This article is from the Bulldog Reporter
LevLane, Philadelphia, is opening a satellite office in Atlanta, to work on the Atlanta KFC Advertising Co-op account. The office will be managed by Laura Reese, who had been a regional broadcast manager at the Atlanta office of RPA.
After a one-month internal review, the Atlanta KFC Advertising Co-op has named LevLane as its first agency of record since the co-op’s formation in 2002. All review participants, including Tracy-Locke, Dallas, and ESW Partners, Chicago, were existing KFC-local co-op roster agencies. A 2011 budget of $2.5 million will go to TV, radio, digital (including mobile), print, P-O-P and outdoor, with first promotions due to break in January. The Atlanta KFC Advertising Co-op includes ten members in the Atlanta DMA. LevLane already manages six other KFC regional co-op accounts, in VT, MA, NY, PA and FL. Chris Ponzio is LevLane’s vp, account director. levlane.com
Philly Ad Club: After a two-month review, Philadelphia Financial has selected LevLane as its first advertising and public relations agency of record. A branding budget of under $1 million will go to b-to-b print and digital advertising, collateral, events, website design and public relations. First work, targeting private bankers, wealth managers, and private placement insurance brokers, will break in November.
Philadelphia Financial executive vice president chief marketing officer John Fischer states,
“Having just bought back our company’s independence from a much larger parent, we’re excited to start getting our own brand message out into the marketplace. LevLane has a strong background in financial services, and understands how to quickly zero in on, and convey, the attributes that can set our brand apart.”
LevLane senior vice president/director of client services Sarah Lenhard adds,
“Philadelphia Financial is a terrific fit with LevLane. Financial services is one of our core strengths, and the integration of advertising and public relations, one of our most powerful multipliers. Philadelphia Financial will tap the full breadth of LevLane’s abilities.”
Established in 1996, Philadelphia Financial provides, through its life insurance company subsidiaries, insurance products to advisors of ultra high net worth individuals and is the category leader in private placement insurance. Philadelphia Financial leaders are experts in federal security law, tax law and insurance law. In June 2010, Philadelphia Financial became independent of The Phoenix Companies, Inc. Philadelphia Financial is headquartered in Philadelphia. www.philadelphiafinancial.com
LevLane is a full-service marketing communications agency with offices in Philadelphia and West Palm, Fla. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Fairmount Park Conservancy, WXPN, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System, The Phila. Center City District and Philadelphia Streets, among others. www.levlane.com
New York Times Online: Philadelphia Financial selected LevLane, Philadelphia, as its first agency of record for advertising and public relations after becoming independent from its former parent, the Phoenix Companies. Spending was estimated at less than $1 million.
The City of Philadelphia Recycling Office’s largest-ever anti-litter campaign consists solely of the spoken word compositions and performances of five Philly street poets, each accompanied by either congas, acoustic bass, or saxophone. The campaign is the work of advertising agency LevLane, and is part of a city-wide neighborhood improvement initiative by Mayor Michael Nutter. The poetry performances were chosen for power, not prettiness. The campaign’s ad media executions of television ads and transit posters. It also includes street poetry events, Facebook and Twitter presences, signage-designated “Litter Free School Zones,” and block-by-block community mobilization drives. Credits include CCO Bruce Lev, CD Deb Racano, Executrive AD Lori Miller, Copywriter Jerry Selber, Print Production Anna Taylor.