Laura Reese: LevLane
LevLane hired Laura Reese as account manager at the agency’s newly established Atlanta office. Previously, Reese was regional broadcast manager for Rubin Postaer & Associates, Atlanta.
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Advertising agency LevLane opens Atlanta office
/in News /by LEVLANE ADVERTISINGPhiladelphia – Advertising agency LevLane, Phila., has hired Laura Reese as account manager at the agency’s newly established Atlanta satellite office, where she will be responsible for the coordination of all programs and promotions, and for developing sales concepts, for the seventeen-member Atlanta KFC Advertising Co-op. Previously, Reese was regional broadcast manager for Rubin Postaer & Associates, Atlanta, working primarily on Honda and Acura.
LevLane president David Lane states, “Laura knows the Atlanta DMA inside and out, and that’s critical for us. QSR [the quick service restaurant category] is all about having brains in the market: shopping the competition, watching the local TV, being in the thick of it. We’re excited about what this office will be able to accomplish for Atlanta’s KFCs.”
LevLane is a full-service marketing communications agency with offices in Philadelphia, West Palm, Fla., and Atlanta. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Fairmount Park Conservancy, WXPN, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System and The Phila. Center City District, among others. www.levlane.com
From dBusiness News
LevLane Names Reese to Open Atlanta Office
/in News /by LEVLANE ADVERTISINGPhiladelphia-based advertising/PR agency LevLane (www.levlane.com) has hired Laura Reese as account manager at the agency’s newly established Atlanta satellite office, where she will be responsible for the coordination of all programs and promotions for the seventeen-member Atlanta KFC Advertising Co-op. Previously, Reese was regional broadcast manager for Rubin Postaer & Associates, Atlanta, working primarily on Honda and Acura.
LevLane president David Lane states, “Laura knows the Atlanta DMA inside and out, and that’s critical for us. QSR [the quick service restaurant category] is all about having brains in the market: shopping the competition, watching the local TV, being in the thick of it. We’re excited about what this office will be able to accomplish for Atlanta’s KFCs.”
This article is from the Bulldog Reporter
News From the Advertising Industry
/in Account Service, Feature, News /by LEVLANE ADVERTISINGLevLane, Philadelphia, is opening a satellite office in Atlanta, to work on the Atlanta KFC Advertising Co-op account. The office will be managed by Laura Reese, who had been a regional broadcast manager at the Atlanta office of RPA.
LevLane Names Account Manager to Open Atlanta Office
/in Feature, News /by LEVLANE ADVERTISINGAdvertising agency LevLane has hired Laura Reese as account manager at the agency’s newly established Atlanta satellite office, where she will be responsible for the coordination of all programs and promotions, and for developing sales concepts, for the seventeen-member Atlanta KFC Advertising Co-op. Previously, Reese was regional broadcast manager for Rubin Postaer & Associates, Atlanta, working primarily on Honda and Acura.
LevLane president David Lane states, “Laura knows the Atlanta DMA inside and out, and that’s critical for us. QSR [the quick service restaurant category] is all about having brains in the market: shopping the competition, watching the local TV, being in the thick of it. We’re excited about what this office will be able to accomplish for Atlanta’s KFCs.”
LevLane is a full-service marketing communications agency with offices in Philadelphia, West Palm, Fla., and Atlanta. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Fairmount Park Conservancy, WXPN, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System and The Phila. Center City District, among others. www.levlane.com
Advertising agency LevLane wins Saul Ewing account
/in News /by LEVLANE ADVERTISINGPhiladelphia – LevLane to represent Saul Ewing. Law firm Saul Ewing, LLP, Phila., has named LevLane, Phila., as agency-of-record. An undisclosed budget will go to print, online and out-of-home advertising, including media buying, and also to public relations. First work, targeting multiple distinct practice areas, will break in spring.
Selection was based on LevLane’s presentation of its affinity-based advertising methodology. Saul Ewing director of marketing E. Steven Carrington states, “As we seek to hone our messages to our various constituencies, we look forward to tapping LevLane’s broad-based communications expertise, encompassing b-to-b, financial, corporate, and even retail.”
LevLane senior vice president Scott Tattar adds, “We have our different tactics, but law and advertising are both persuasion businesses, and are both service businesses. On a core level, we get each other. And the challenge of addressing Saul Ewing’s multiple markets—with different media, mindsets and competition—that is something we at LevLane absolutely relish.”
Saul Ewing LLP is a full-service law firm with 230 attorneys in nine offices in Philadelphia, Harrisburg and Chesterbrook, Penn., Baltimore, Md., Newark and Princeton, N.J., Wilmington Del., D.C., and New York City, providing counsel to national and international businesses from Fortune 500 corporations to large and medium-sized companies in both the private and public sectors. Saul Ewing LLP also serves startups, nonprofits, educational institutions, and individuals. www.saul.com
LevLane is a full-service marketing communications agency with offices in Philadelphia and West Palm, Fla. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Fairmount Park Conservancy, WXPN, Philadelphia Financial, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System, The Phila. Center City District and Philadelphia Streets, among others. www.levlane.com
Advertising agency LevLane promotes account manager
/in News /by LEVLANE ADVERTISINGdBusinessNews: Advertising agency LevLane, Phila., has promoted Christina Domenico from account coordinator to account manager, leading day-to-day operations on the agency’s Beneficial Bank, Philadelphia Recycling Office, and Kennedy Health Systems accounts. Domenico joined LevLane in June 2009, after graduating with a B.A. in Communications from the University of Pennsylvania.
LevLane senior vice president/director of client services Sarah Lenhard states, “With her insatiable curiosity and inexhaustible energy, Christina is always quick to size up client needs and opportunities. We call her Slugger, but maybe that has more to do with a couple key at bats this summer for our softball team.”
LevLane is a full-service marketing communications agency with offices in Philadelphia and West Palm, Fla. Clients include regional KFC/Taco Bell, Beneficial Bank, ALI-ABA, Phila. Recycling Office, Fairmount Park Conservancy, WXPN, Phila. Corporation for Aging, Reliance Standard Life Insurance, Wesley Enhanced Living, Kennedy Health System and The Phila. Center City District, among others. www.levlane.com
People on the Move
/in News /by LEVLANE ADVERTISINGMediaPost News: LevLane promoted Christina Domenico from account coordinator to account manager.
LevLane’s David Lane Named to Wildlife Council
/in Uncategorized /by LEVLANE ADVERTISINGDavid Lane, president and co-founder of LevLane and board chair of environmental organization PennFuture, Harrisburg, PA, was recently chosen as Pennsylvania’s one delegate to the National Wildlife Foundation’s annual affiliates council, representing PennFuture. The National Wildlife Foundation affiliates council is charged with electing key members of NWF’s leadership and setting the organization’s conservation policy priorities. Under Lane’s leadership, PennFuture was named the sole Pennsylvania affiliate of the National Wildlife Foundation. Lane is a longtime NWF member, and was recently re-elected as PennFuture board chair. levlane.com
LevLane Assigned Atlanta KFC Advertising Account
/in News /by LEVLANE ADVERTISINGAfter a one-month internal review, the Atlanta KFC Advertising Co-op has named LevLane as its first agency of record since the co-op’s formation in 2002. All review participants, including Tracy-Locke, Dallas, and ESW Partners, Chicago, were existing KFC-local co-op roster agencies. A 2011 budget of $2.5 million will go to TV, radio, digital (including mobile), print, P-O-P and outdoor, with first promotions due to break in January. The Atlanta KFC Advertising Co-op includes ten members in the Atlanta DMA. LevLane already manages six other KFC regional co-op accounts, in VT, MA, NY, PA and FL. Chris Ponzio is LevLane’s vp, account director. levlane.com