IT’S NOT JUST A TRANSITION. IT’S A TRANSFORMATION.
Marketing, in the Senior Living space, is not just a matter of creating demand for one community over others. It’s a process of asking accomplished individuals with established lives to reimagine themselves in a new context. It’s helping them to envision changing not just where they live, but also how and why a move is beneficial in the first place.
LevLane excels in helping communities to shape their offering in ways that motivate and reward the courage and curiosity necessary to make a life change. We help prospects to see the potential for joy and enrichment of life in a community of like-minded peers. And we do it in a way that increases occupancy, builds revenue and drives results.
THE BEST RESULTS SPEAK FOR THEMSELVES.
Blue Ridge mountain setting. Built-to-order customization. Innovative homeownership model. Get the full story.
Luxury addition to an established community. Affluent suburban context. Socially and culturally active target. Get the full story.
Urban Baltimore location. Grand expansion. Comprehensive rebranding. Get the full story.
To some, it seemed like a bold, imaginative leap—to build North America’s first Zen-inspired senior living community in Sonoma County.
It started as an imaginary place—a dot on the map of the 27,000-acre campus of Berry College in Rome, GA. Now, thanks to a multifaceted branding, sales and marketing engineered by LevLane, the lakeside community now known as The Spires at Berry College has racked up some very real results.
How do you bring new life to a long-standing senior living community? By focusing on the vibrancy of life, of course. That’s exactly how we bested previous sales highs by 20 percent.
Our branding, direct mail, and digital outreach for this not-even-built-yet senior living community in Walnut Creek generated over 600 hundred leads in four months, filling pre-sale events to capacity.
As construction on this new high-end senior living high-rise moved upward, so did their list of prospects, thanks to a targeted campaign that sold 400 priority memberships in a matter of months.
WE ARE LOOKING FOR CHALLENGES LIKE YOURS
Building a loyal customer base is not about who’s aware of your brand, but who believes in it. Feels an attachment to it and chooses to make it part of their lives. When you give people that compelling reason to become active participants in your brand, they’ll put their money where their heart is. Even when somebody else whistles. That’s true brand participation. The difference between a customer and a brand’s best friend.
THE WANAMAKER BUILDING 100 PENN SQUARE EAST PHILADELPHIA, PA 19107