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THE CAMPAIGN / CONTACT US / HEALTHCARE & LIFE SCIENCES

LEVLANE: HEALTHCARE & LIFE SCIENCES

THE CAMPAIGN THAT WON AD AGE’S FIRST-EVER AWARD FOR HEALTHCARE

Kennedy Health Alliance provides a single point of access to all the care a family needs, teaming primary care physicians, specialists and support professionals. So rather than using the familiar technique of touting the accomplishments of their award-winning physicians, we spoke consumer to consumer. Striking a confident, personable tone unique in the category, we put the patient first.

“I’m not a doctor” challenged the market to question their choice of primary care physician. The goal was to use the Kennedy Health Alliance network of doctors to feed the pipeline for Kennedy’s three hospitals.

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Your staff at LevLane has been an important part of the Kennedy family for many years. The team deserves special thanks for always working diligently in developing our campaigns and making sure that our health system’s brand is recognizable and distinctive in the marketplace both locally and nationally.

~ Joseph W. Devine, President & CEO
Kennedy Health System

WE ARE LOOKING FOR CHALLENGES LIKE YOURS

DAVID HUEHNERGARTH

Email

215.825.9640

BRUCE LEV

Email

215.825.9645

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SEE MORE HEALTHCARE & LIFE SCIENCES WORK

Building a loyal customer base is not about who’s aware of your brand, but who believes in it. Feels an attachment to it and chooses to make it part of their lives. When you give people that compelling reason to become active participants in your brand, they’ll put their money where their heart is. Even when somebody else whistles. That’s true brand participation. The difference between a customer and a brand’s best friend.

THE WANAMAKER BUILDING    100 PENN SQUARE EAST    PHILADELPHIA, PA 19107

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